They say half of your marketing money is wasted, you just don't know which half. Well, unless you do. Today the companies that sell advertising on the Internet - Facebook, Google, Twitter, LinkedIn - all have huge megaphones advocating advertising. Have you ever noticed how many times you see ads for AdWords? Like not just on YouTube, but EVERWHERE? Think about that for a moment: Ads for advertising . How weird is that? Facebook Advertising Fraud Then along comes the latest video ( here ) proclaiming that - surprise - Facebook advertising is expensive, and riddled with possible fraud. Well, yes and no. Here's the non-surprise surprise : ALL forms of advertising are riddled with problems, and on the Internet fraud whether it's click fraud or like fraud has been around forever. Don't be naive, Scarlett. It's not just Yankees in Atlanta, it's that all forms of advertising are ridiculously expensive. As marketers, perhaps it's a good time to step b