Amazon Giveaways and Social Media Marketing: Something New!

Amazon has a new program called aptly "Amazon Giveaways." Essentially -

Brainstorm a reason WHY you want a Giveaway. For example, use a giveaway contest as a way to "get followers" on Facebook or Twitter.
Find a product on Amazon to "giveway" in exchange for an action. You can use your own product if it's on Amazon!
Set up the giveaway via Amazon, and you pay only for the product and shipping.
Promote your giveaway on Social Media.

Amazon is making it "easy" to set up a giveaway promotion (and of course "easy" to sell more stuff via Amazon).

More Information on Amazon Giveaways

Here are links for more information -

Amazon’s Newest Tool Lets Anyone Host Giveaways Online
Amazon Giveaways (Official Amazon Page).
Amazon Giveways on Twitter. (Great way to see giveaways in action, and get ideas).
Amazon Giveaway lets anyone run a sweepstakes and rack up Twitter followers

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Link Sculpting

Link sculpting in SEO (Search Engine Optimization) refers to cross-linking pages to each other around keyword phrases. Here's an example from https://www.aspcapetinsurance.com/cat-insurance/ focused on "cat insurance quote"

Conflation: To Blend or Confuse (Perhaps with the Purpose of Misleading Someone)

There's inflation (to get bigger) and conflation (to bring together). You may have heard people say something like "she's muddying the waters," evoking the idea of someone stirring up the dirt so you can't tell where the water begins and the dirt ends. Or two rivers coming together like the mighty Rio Solimoes (the Amazon) and the Rio Negro.

In arguments, conflation is used when you try to point out to your opponent (or audience) that the thinker is taking one thing and confusing it or muddling it up with another. An example might be something like:

Hitler was a terrible person. He was really immoral.

Hitler believed that the world was round.

The world can't be round, because Hitler was immoral.

Oops, you're conflating Hitler's moral character (or lack thereof), with a statement of truth or falsehood; whether the world is flat or not. We're conflating two separate logical concepts. The world either is, or is not flat, independent of Hitler's moral …

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